Choosing the Perfect Wedding Florist for Your Big Day

By Jason McIntosh

A floral designer or florist is one of the wedding vendors that you will meet during the planning stages of your wedding day. They're there to help you find the perfect flowers and create beautiful arrangements that will forever remain etched into your memory for years to come.

This blog post will help you pick the perfect florist and give you some wedding flower ideas. Trust me, with these insider tips, you'll be saying "I do" to the floral arrangements of your dreams in no time!

Table of Contents:


Choosing the Right Wedding Florist

When it comes to your big day, every detail matters - especially your wedding flowers. Getting the expert advice of a florist is key to bringing your wedding vision to life. You can ask for recommendations from your full service wedding planner, but you should still do your homework to find the right florist.

Wedding floristsPhoto credit: Clear Sky Images

Understanding Your Wedding Vision

Before you start researching potential florists, the first step is defining your wedding theme. Are you dreaming of white roses and elegant greenery? Or maybe bohemian wildflowers are more your vibe. Browse Pinterest and wedding magazines for inspiration. 

Save images that catch your eye and make a note of the specific flowers and colors you're drawn to. This will give you a clear idea of what you want - and help you communicate that vision to your florist.

Researching Potential Florists

Once you have a sense of your floral aesthetic and color scheme, it's time to find a professional florist who can make it happen. Start by asking for recommendations from recently married friends or your wedding planner. Check out the websites and social media of potential florists in your area to get a feel for their style and expertise. 

Read reviews to see what past clients have to say about their experience. Look for a professional wedding florist who has worked on weddings similar in style and scale to yours. Bonus points if they're familiar with your venue and have years of experience creating the specific types of arrangements you want.

Scheduling Consultations

Narrow down your list to a few top contenders, then schedule consultations. Meeting in person will give you a chance to discuss your vision in detail, view more examples of their work, and get a sense of their personality and communication style. Come prepared with inspiration photos, a list of questions, and a rough idea of your budget. Ask about what flowers will be in season for your wedding date and how they can maximize your floral funds. 

The right florist will listen to your ideas, offer expert suggestions, and get you excited about the possibilities. If you don't feel a connection, keep looking until you find someone who gets you and your vision.

Comparing Prices and Packages

Of course, you'll also need to consider cost when choosing your potential florist. Floral design services can vary widely in price depending on factors like the types of flowers used, the complexity of the arrangements, and the size of your wedding venue

Ask each florist for a detailed proposal outlining what they can provide within your budget. Compare the specifics of what's included, not just the bottom line. One florist might create more lush, intricate designs with fewer premium blooms, while another may focus on simpler arrangements featuring a greater quantity of flowers. 

There's no right or wrong approach - it's about what aligns with your priorities and style.

Making Your Final Decision

Ultimately, choosing your wedding florist comes down to a combination of artistic ability, professional experience, personal rapport, and value for your money. Think about which florist made you feel most confident and at ease. Whose design style and enthusiasm stood out above the rest? Trust your instincts - you'll be working closely with this vendor in the months leading up to your wedding, so it's important to choose someone you genuinely connect with.

Once you've found your perfect match, get ready to collaborate on stunning floral creations that will set the tone for an unforgettable celebration. With the right wedding florist by your side, you can bring your vision to life and enjoy every moment of your special day.


Wedding Flower Budgeting Tips

I get it, weddings are expensive. And beautiful flowers can eat up a big chunk of your budget if you're not careful. But here's the thing - you don't have to sacrifice your floral dreams to stay on track financially. With a little strategic planning, you can have the wedding flower designs you've always wanted without breaking the bank.

Reception centerpiece arrangementPhoto credit: Kari Bjorn

Determining Your Floral Budget

First things first, you need to figure out how much you can realistically afford to spend on flowers. A good rule of thumb is to allocate about 10-15% of your overall budget to wedding florals. So if you're working with a total wedding budget of $30,000, that means setting aside $3,000-$4,500 for your flower fund. 

Of course, this is just a guideline - you may want to spend more or less depending on your priorities. If flowers are a top priority for you, it might be worth splurging a bit more. But if you're more focused on other elements like food or music, you may need to adjust your floral budget accordingly.

Prioritizing Your Floral Needs

Once you have a number in mind, it's time to start allocating those funds. Make a list of all the floral items you want - bouquets, boutonnieres, centerpieces, ceremony arches, etc. - and prioritize them based on importance. Your bridal bouquet and centerpieces will likely be at the top of the list since they're such focal points. 

But maybe you're willing to spend less on bridesmaid bouquets or skip the flower crowns for your flower girls. Work with your florist to determine what items will have the biggest impact and where you can cut back if needed. You know you're in good hands if your florist can help you make the most of your budget and guide you toward the best value for your money.

Choosing In-Season Blooms

One of the easiest ways to save money on wedding flowers is to choose blooms that are in season at the time of your event. Not only will they be more readily available and affordable, but they'll also be at their peak of freshness and beauty. 

For example, if you're getting married in the spring, consider incorporating tulips, daffodils, or lilacs into your designs. Summer weddings are perfect for sunflowers, zinnias, or dahlias. And in the fall, you can't go wrong with rich hues of mums, dahlias, and marigolds. 

Talk to your florist about which seasonal flowers will give you the most bang for your buck. They can suggest budget-friendly alternatives that will still capture the essence of your vision.

Repurposing Ceremony Flowers

Another smart way to stretch your floral budget is to repurpose arrangements from your ceremony for your reception. Those gorgeous altar flower arrangements or aisle markers can easily be transferred and used as reception centerpieces or decor. This is a great option if you're having your ceremony and reception in the same venue. 

Your florist can plan to create designs that will work for both spaces, saving you money and reducing waste in the process. Just be sure to have a plan in place for transporting and setting up the repurposed arrangements. You may need to enlist the help of your wedding party or venue staff to make it happen seamlessly.

Considering Alternative Arrangements

If you're really looking to cut costs, consider thinking outside the traditional floral box. Instead of large, elaborate arrangements, opt for simpler designs that make a statement with fewer stems. 

For example, a single oversized bloom like a dinner plate dahlia or sunflower can make a big impact as a centerpiece. Or try incorporating non-floral elements like greenery, succulents, or even fruit into your designs for a unique and budget-friendly look. You can also save by choosing more affordable filler flowers like baby's breath, carnations, or mums to bulk up your arrangements. 

When mixed with a few key focal flowers, these budget blooms can still create a lush and luxurious effect. The key is to be open to creative solutions and trust your florist's expertise. With a little flexibility and imagination, you can have stunning wedding flowers that fit within your means.


Popular Wedding Flower Choices

With so many beautiful blooms to choose from, it can be tough to narrow down your wedding flower options. But don't worry - here are some of the most popular picks that are sure to make your heart skip a beat.


Is there anything more classic than a rose? Their timeless elegance and beauty are a wedding staple for a reason. From soft and romantic garden roses to bold and dramatic long stems, there's a rose for every style and occasion. Roses come in a rainbow of colors, from traditional white and ivory to pretty pinks, peaches, and even vibrant reds and purples. 

Mix and match different hues for a custom look, or stick with a single shade for a chic monochromatic vibe. And don't forget about the fragrance. Many rose varieties have a delightful scent that will add an extra sensory element to your big day.


If you're a fan of big, fluffy blooms, peonies are the way to go. These showstoppers are known for their lush, ruffled petals and dreamy pastel hues. Peonies are most readily available in late spring and early summer, making them the perfect choice for June weddings

But thanks to their popularity, many florists can source them year-round from specialty growers. Keep in mind that peonies can be on the pricier side due to their short growing season and delicate nature. But they're worth the splurge - just a few stems can make a major impact on your wedding bouquet or centerpieces.


For a bloom that's equal parts elegant and effortless, look no further than the hydrangea. These versatile flowers come in a range of colors from classic white to pretty pink, purple, and blue. Hydrangeas are known for their large, round heads that are packed with petite blooms. They're a great choice for creating voluminous arrangements without breaking the bank since a little goes a long way. 

Plus, hydrangeas are relatively hardy and long-lasting, making them a smart choice for outdoor weddings or events in warm weather. Just be sure to keep them hydrated and out of direct sunlight to prevent wilting.


In recent years, dahlias have taken the wedding world by storm - and it's easy to see why. These stunning blooms come in a dizzying array of shapes, sizes, and colors, from dainty pom-poms to dinner plate-sized showstoppers. Dahlias are most abundant in the late summer and early fall, making them a great choice for autumn weddings. 

But with a little advance planning, your florist can likely source them throughout the wedding season. Mix and match different dahlia varieties for a wild, whimsical look, or stick with a single type for a more modern, structured vibe. Either way, these beauties are sure to make a statement in your bouquets and arrangements.


If you're looking for a bloom that's a little more unique, consider the ranunculus. These charming flowers have layers of delicate, paper-thin petals that give them a romantic, almost vintage vibe. Ranunculus comes in a range of soft, muted hues like ivory, blush, and salmon, as well as bolder shades like red, orange, and purple. 

They're a great choice for adding texture and interest to your arrangements without overwhelming the overall design. Plus, ranunculus have a relatively long vase life, making them a practical choice for wedding flowers. And with their affordable price point, you can incorporate them throughout your decor without blowing your budget.

Calla Lilies

For a sleek and sophisticated look, you can't go wrong with calla lilies. These elegant blooms have a simple, trumpet-shaped silhouette that exudes modern glamour. Calla lilies are most commonly found in classic white, but they also come in shades of yellow, orange, pink, and even deep burgundy. 

They're a popular choice for minimalist or contemporary weddings, as well as art deco-inspired events. Use them on their own for a striking monochromatic look, or pair them with other blooms and greenery for a more layered, textured effect. Either way, calla lilies are sure to add a touch of timeless beauty to your big day.


Want to add a little exotic flair to your wedding flowers? Consider incorporating orchids into your designs. These stunning blooms come in a wide variety of shapes, sizes, and colors, from classic white phalaenopsis to vibrant purple vanda. Orchids have a reputation for being finicky and expensive, but with the right care and handling, they can be quite resilient. 

Plus, their unique beauty and versatility make them worth the investment. Use potted orchids to create lush, tropical-inspired centerpieces, or tuck individual blooms into your bouquets and boutonnieres for a touch of unexpected elegance. With their long-lasting blooms and striking appearance, orchids are sure to make a memorable impact on your wedding day.


For a trendy and eco-friendly twist on traditional wedding flowers, consider incorporating succulents into your designs. These hardy plants come in a range of shapes, sizes, and colors, from pale green echeverias to blushing pink sedums. Succulents are a great choice for couples who want a more natural, organic feel to their decor. They can be used on their own as centerpieces or boutonnieres, or mixed with other blooms for a textured, bohemian look. 

Plus, succulents are incredibly low-maintenance and long-lasting, making them a practical choice for weddings. And as an added bonus, they can be replanted and enjoyed long after the wedding is over.


Floral Arrangements for Different Wedding Styles

Your wedding flowers are more than just pretty decor - they're an expression of your unique style and personality as a couple. Whether you're dreaming of a classic fairy tale affair or a wild, bohemian bash, there's a floral design to match your vibe.

Flower arrangements in vasesPhoto credit: Rob Sarmiento

Romantic and Elegant

For a timeless and sophisticated look, you can't go wrong with romantic blooms in soft, muted hues. Think fluffy peonies, ruffled garden roses, and delicate ranunculus in shades of blush, ivory, and champagne. Pair these dreamy blooms with lush greenery like eucalyptus, Italian ruscus, or trailing jasmine for a garden-inspired feel. 

Arrange them in classic compotes or footed urns for an added touch of elegance. To really amp up the romance factor, consider incorporating some vintage-inspired details like antique lace, heirloom brooches, or hand-dyed silk ribbons into your designs. These personal touches will give your flowers a one-of-a-kind, utterly romantic feel.

Bohemian and Whimsical

If your style is more free-spirited and eclectic, a bohemian-inspired floral design might be just the ticket. Think wild, unstructured arrangements featuring a mix of bold blooms and textural elements. Incorporate statement flowers like proteas, pampas grass, or king proteas for a funky, unexpected twist. Mix in some dried elements like bunny tails, strawflowers, or bleached ferns for an organic, earthy vibe. Play with color and pattern by incorporating bright, punchy hues like fuchsia, tangerine, or turquoise alongside more muted tones. 

And don't be afraid to mix and match different vessels and textures - think woven baskets, macrame hangers, or even repurposed vintage finds. The key to nailing a boho floral design is to embrace imperfection and let your creativity run wild. Work with your florist to create one-of-a-kind arrangements that reflect your unique style and sensibility.

Modern and Minimalist

For a sleek and contemporary look, a minimalist floral design is the way to go. Think clean lines, geometric shapes, and a pared-down color palette of whites, greens, and maybe a pop of black or metallic. Stick with simple, architectural blooms like calla lilies, orchids, or anthuriums for a modern, sculptural feel. Incorporate plenty of lush, glossy greenery like monstera leaves, palm fronds, or philodendrons for a fresh, verdant vibe.


Key Takeaway:  

Start by defining your floral style. Research potential florists through recommendations and reviews. Schedule consultations to discuss vision, budget, and seasonal flowers. Compare proposals for value and make sure you connect with the florist personally.



Choosing the right wedding florist is like finding the missing piece to your wedding day puzzle. It's not just about pretty flowers; it's about finding someone who understands your vision and can bring it to life in a way that takes your breath away.

Remember, your wedding florist is your partner in creating unforgettable memories on your special occasion. They're the ones who'll make your ceremony and reception spaces look like something straight out of a fairy tale. So take your time, do your research, and don't be afraid to ask questions.

At the end of the day, when you're walking down the aisle surrounded by stunning blooms and looking into the eyes of your forever person, you'll know that all the effort was worth it. When it comes to your big day, every little detail matters – and that includes the perfect wedding florist.

Tags: florists, event planning, wedding

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