The Business of Events

BloomTrack (Formerly Ularas) vs Curate Florist Software Review

Written by Ryan ONeil | Aug 10, 2018 8:20:00 PM

BloomTrack (formerly Ularas) Floral  Design Software Vs. Curate Florist Proposal Software

BloomTrack (formerly Ularas) is a florist proposal software similar to Curate that serves professional florists in running their weddings and events. They were the vanguard of florist software and we recommend florists to try out each florist proposal software before they settle. 

So what’s the difference between BloomTrack (formerly Ularas) floral design software and Curate floral software? We have several features that are similar such as payment processing, digital signatures, stem counting, and proposal creation. Here’s what you should keep in mind if you’re choosing between Curate and BloomTrack (formerly Ularas), or planning to switch from one service to the other. 

  1. Direct-Edit Technology
    With Curate, you are able to directly edit items on the actual proposal that you send with the ability to see the final document as you work. Everything auto-saves as you move along.

  2. Price Considerations
    If software price is your overall main concern, Curate offers various products with some as low as $50/month. BloomTrack (formerly Ularas) is a cost-effective option to create proposals with. 

  3. Responsive Proposals
    With Curate, you're able to send proposals that optimize to your client's device: whether they are on a mobile phone, tablet, or desktop, they'll have a proposal that looks like it belongs there. BloomTrack (formerly Ularas) and Curate both have the ability to generate the proposal as a pdf.

  4. Target Price Notification
    BloomTrack (formerly Ularas) allows florists to enter their total estimated budget and sends a notification when they have hit that budget. Curate allows users to instantly see updates to their total proposal cost and has a private notes section where a goal budget could be written. With Curate, you also receive notifications so don't overbook your rental inventory.

  5. Multiple Recipes on a Single Proposal Item
    In Curate, florists can add multiple recipes to a single proposal item - like for a head table with multiple arrangements. This is a professional florist feature unique to all florist softwares.

  6. Photos on Proposals
    In Curate, you're able to add up to 8 photos on each proposal item to your pdf and digital proposals. Because Curate's proposals are responsive, users can see full sized photos with a single click. BloomTrack (formerly Ularas) allows photos on their proposals.
  7. Markup Functionality
    BloomTrack (formerly Ularas) and Curate have very different markup processes. BloomTrack (formerly Ularas) allows you to build your wholesale and final price onto each flower and hardgood. Curate uses a proprietary system where florists add their wholesale costs and each flower is marked up based on the default markup that the user has chosen. There is also multiple markup functionalities in Curate that allows you to change your markups based on events and / or arrangements.

  8. Reports
    BloomTrack (formerly Ularas) and Curate provide reports for things like sales tax. Curate has Quickbooks integration and the capability to allow you to manage your Cost of Goods Sold. 
  9. Digital Contracts
    BloomTrack (formerly Ularas) and Curate both allow digital signatures. BloomTrack (formerly Ularas) provides the ability for clients to email pdf contracts and go through a multi-step process to digitally sign. Curate allows clients to sign after a single click. Interested in a free wedding florist contract template

We hope this document helps. As a side note, we personally focus on building Curate, so we are giving these differences based on the best information we have available from users who have elaborated the differences. If we can update anything on here, please comment below!